10 Key Points

Here are the 10 key fundamental points that you should remember whenever you're about to start a persuasive piece of writing. You may download them by clicking on the link at the bottom of this page.


They are as follows:

- Analyzing the Purpose

- Adapting to and Knowing the Reader

- Gaining Attention

- Building Interest

- Reducing Resistance

- Motivating Action


- Having High Quality of Evidence


- Placing Strongest Points Strategically

- Mentioning All Sides of an Argument

- Being Persuasive but Ethical



10 Key Points.doc
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